Forward-thinking agriculture experts with deep scientific experience are the core of AgriThority®. As an independent global science consultancy, we focus on exploring potential, expanding market access and evolving production for greater food security and sustainability. When your Research is ready for Development, turn to AgriThority for scientific business, market and product expertise.
In this series we focus on our AgriThority talent and the work they do. In their own words, you’ll learn about their global travels, and the crops, technologies and innovations they research.
My focus on Regulatory Services and Animal Agriculture as an AgriThority® Associate allows me to use my more than 26 years working in the animal health industry. We are working to continue to expand regulatory services while developing AgriThority business in the animal health sector. Throughout my career, I’ve helped shepherd close to 100 products through the development process. For AgriThority, I’ve worked on projects such as a technical due diligence project for an agriculture investment firm that was evaluating a novel animal health product.
From 7th grade on, I was committed to becoming a veterinarian, but when the time came to graduate from Kansas State University, I fell into a role in the animal health industry. Growing up on a diversified farm in Kansas, I developed a passion for livestock, and my involvement with 4-H and FFA only expanded that passion. Now I apply this passion toward improvements for the producer and the industry through technology development.
Moving game-changing technologies through the development process gives producers and growers the tools they need to make their operations successful. Numerous exciting discoveries are made every year, but that’s just the beginning of the process. The technology needs to be vetted for proof of concept and feasibility. A business case needs to be put together. The market opportunities need to be evaluated. We have to provide a bridge between the government regulatory requirements and the producer and grower needs.
Once the early and late development stages are completed, the product moves into the launch stage; however, producers and growers need to understand how to use the technology. Trials and Best Management Practices from the data can show them the value and how it can be applied in their operations. The sales channel needs to be trained and committed to be able to relay that value and use. If every part of the process is successful, the technology is adopted and takes off, and we help producers make money and feed the world, which is what it’s all about.